The course gives students the creative and technical knowledge and skills they need to become professionals in the product design industry. The emphasis is placed on conceptual investigation, critical thinking and a hands-on approach towards technological skills, manufacturing skills, and design management.
Model Maker for Commercial Studio
Diploma in Product Design
(Duration : 9 months)
• Observational Drawing Skills
• Human Factors
• Digital Presentation
• Colour Analysis in 3D Design
• Cultural Studies
• Studio Practice I: Sustainable Product Design
• Computer Aided Design (AutoCAD)
• Design Theory
• Design Drafting – Technical Drawing
• Studio Practice II: Lighting Design
Advanced Diploma in Product Design
(Duration : 15 months)
• 3D Conceptualisation
• Studio Practice III: Furniture Design – Recycling
• 3D Manipulation (3D Studio Max)
• Academic Research and Communication Skills
• Design Rendering
Students will be exposed to a range of drawing styles using different medium such as pencil colour, water colour, pastel and marker to illustrate commercial drawing in jewellery design or product design.
• Studio Practice IV: Electrical Product Design
• Solid Modeling – Rapid Prototyping
• Manufacturing Technology
• Retail Visual Merchandising
Designers need to have the knowledge for displaying and exhibiting products, for promoting and increasing sales. This course will allow students to be able to understand the importance of visual merchandising as a designer in the current market situation where display/visual merchandising is a required skill. This module is to help students to be able to apply visual merchandizing techniques and help students to prepare them with different scenarios while working in the industry.
Students are usually required to do this task when working to create a new window display for different seasons for example, Mother’s Day, Valentine’s Day, Christmas etc. The purpose is to promote company’s new collections so as to attract customers and through displays, this will enhance company’s revenue.
• Computer Rendering (Rhinoceros)
• Studio Practice V: Modular Design Systems
• Design Management
• Studio Practice VI: Packaging Design
• Major Design Project - Product Design
• Industrial Attachment
Bachelor of Art (HONS) in Product Design
(Duration : 1 year)
• Industrial Design Practice Competition
• Industrial Design Practice Exploration Project
• Industrial Design Major Project
The module consists of a major design project proposed by the student. The student, with tutorial guidance, will determine the nature and direction of the design project once they have undertaken a period of initial research and generated a series of design propositions based upon it. This direction will be confirmed by submission of a refined design proposal for detailed guidance by the tutorial team.
The module involves a programme of lectures and seminars, which focus on the content, structure, balance and presentation of material suitable for a project of this nature. Information and guidance is given concerning the development of a learning and study plan to support the student’s Major Project, also appropriate philosophies of approach, theory, methodologies and techniques.
The project may be based upon earlier exploration of a topic undertaken in Semester 1, in which case it will greatly expand the scope and depth of exploration potentially moving into a more conceptual or evaluative direction as appropriate.
By agreement, the student may elect to pursue a series of smaller projects around the common theme and these may range from the more conceptual to the objective, evaluative model. These will be assessed collectively as a single project with multiple outputs.